A little about me.
Working in the hotel industry since the age of 16, I have a genuine keen interest in the service and hospitality sector. My fascination has always been the psychology of what makes people and events tick and how to make even a basic experience, memorable and successful. From family events at a very young age where I was drafted in as a waiter or another pair of hosting hands, right through to my adult career, I have lived and breathed hospitality.
I hold a BSc degree in Events and Hospitality and after graduating, quickly leaped into the wonderful world of events. Fast forward to 2025 and I have a solid 18 years’ experience in a range of events, in both B2B and B2C environments. This includes a full spectrum of events from conferences and incentives to high-end bespoke experiences. All the projects I work on are strongly focused on an extremely high level to detail that celebrates the customer journey, centralised around guest touchpoints.
Event planning and delivery is all that I know and love. Using my experience, laser focus, eye for detail and creative flair – my goal is to ensure that your next event is not only a success, but one to be remembered for years to come.
So, why choose me?
When it’s crucial that your next event is a success, it’s so important to work with the right people, suppliers and concepts so that we can build synergy and togetherness. This is where I employ my genuine ethos to care. The level of care I provide is reflected in the amount of effort, application and detail that I dedicate to making every event special. It’s not just about taking responsibility for the organisation of an event, such as booking venues, creating project plans and overseeing the event in real-time, these things are standard for any good event planner. However, the difference here in exceptional events, is caring. Caring and understanding your company culture and embedding this into the spirit of your event. Caring personally for your guests and how their customer journey reflects what you are trying to achieve. With care and detail, I embellish event touchpoints so that from arrival to exit, your guests experience is second to none.
An event is not just about organisation - it’s about emotion. Only care, passion and attention to detail differentiates an event happening well, versus an event that is extraordinary.
The right event partner.
18 Years Event Experience.
A wide array of experience from conferences, corporate incentives to high-end celebrity concerts.
Award Winning.
A-lister C&IT.
C&IT Gold: Best Energy & Utility Event (Event Lead).
Quality Assured.
Never a stone unturned with multiple, intricate planning and attention to detail guaranteed.
Full Service.
From onsite event management to full project management delivering from concept to execution.
Fully Insured & Qualified.
Rest assured you are in safe hands. Fully insured for peace of mind and event management qualifications to boot.
Services at a glance.
Evolving your Brief.
Understanding the brief is important, being able to add value and be creative; supplying options to elevate your event.
Full Project Management
& Logistics
From liaising, contracting, budgeting and delivery, to creating a full proof project plan.
Venue Sourcing.
Selecting the right venue is crucial. Let AE Events take the stress of venue finding and the detail that comes with it.
Expert Event Delivery
& Full Debrief.
Expertly executed event management and a full post event debrief.
Procurement Services.
It's vital to have the right partners involved including production, speaker and entertainment needs.
Consultancy Services.
You have the resource covered but need expert advice or perhaps the tools to deliver the event brief? Look no further.